Through learning and experiencing the attitude and process of ‘Design Thinking’, participants will acquire enriched first-hand comprehension of various social issues, and thus equipped with increased familiarity with the social enterprises in Hong Kong.
More about ‘Design Thinking’:
‘Design Thinking’ is a unique form of thinking. Being distinct from regular thinking methods, it emphasizes the integration of cultural environment, convenience and problem-solving, along with the stress on creativity, during our thinking process. Whether the plan has considered the general concepts and whether creativity has been inculcated in the suggestion solution are examples of the common questions asked during the process.
An international design and consulting firm founded in California IDEO initiated promotional strategy with ‘Design Thinking’ as the core. Its CEO Tim Brown (2008) defined ‘Design Thinking’ as ‘A human-centered approach to innovation that draws from the designer's toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success,’ which seemingly revealed the uniqueness of such thinking method.
Content of our programme:
- Introduction of the origin, attitude, and process of Design Thinking with inspirational examples
- Interaction and social innovation
- Design Thinking in social innovation
- Sharing example of social enterprises